"Let me tell you something. My mother didn’t know how to cook broccoli. It was watery and mushy, and that's what we thought broccoli was. We thought you could eat it with a spoon and cut it with a knife. And I know a lot of parents out there cooking broccoli like that. It makes it hard to like broccoli if that's how you're cooking it.

But you guys can help change that. That's why we created the "Chefs Move to Schools" program, to pair chefs like you with interested schools in your local communities. And together, you'll be helping students learn where food comes from, and develop healthy habits. You’ll be elevating the role of food in our schools, and working to create healthy meals on a budget."